Brand new 🎁 ROKA Men’s Halsey ✨

ROKA optics are more than just a lens. We design for performance in real world conditions. The advanced coatings we use are applied in an ultra clean manufacturing process that ensures quality and consistency. Each coating is applied, cured, and tested for purpose built performance and transmission. Each lens is coated, custom built for the “as worn” position and cut to specific geometry. These aren’t blanks bought and cut in bulk to fit whatever style the market might want.

We don’t cut corners on coatings that are mission critical to performance and quality to save dollars.